Privacy Policy

PRIVACY & COOKIE POLICY — NO LIMITS ACTIVE

Last updated: 26.10.25

At No Limits Active (“we”, “us”, “our”), your privacy matters.
This Privacy & Cookie Policy explains how we collect, use, store, and protect your personal information when you visit or make a purchase from nolimitsactive.com.au (the “Site”), in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. PERSONAL INFORMATION WE COLLECT

We collect information necessary to provide you with our products, process your orders, and improve your experience with us.

(a) Information you provide directly
When you make a purchase or create an account, we collect:

Name
Billing and shipping address
Payment details (credit/debit card, PayPal, Afterpay, Apple Pay, Google Pay)
Email address
Phone number

This is known as Order Information.

(b) Information we collect automatically
When you visit our Site, we automatically collect:

Device information (browser type, IP address, time zone, and cookies)
Site activity (pages viewed, time spent, referring/exit pages)
Data from analytics and marketing tools

We collect this using:

Cookies: Small text files that help us remember preferences, improve site performance, and personalise your experience.
Log files: Track actions on the Site and collect IP addresses, browser types, and timestamps.
Web beacons, tags, and pixels: Used by partners like Meta, TikTok and Google to measure ad performance and engagement.

Together, these make up your Personal Information.

2. HOW WE USE YOUR PERSONAL INFORMATION

We use your Personal Information to:

Process and fulfill orders (including payments, shipping, and confirmations)
Communicate with you about your order or enquiries
Prevent fraud and maintain site security
Improve our Site and customer experience
Send product updates, offers, or newsletters (with your consent)
Measure and analyse marketing performance

We may also use your information where required by law or to enforce our terms.

3. SHARING YOUR PERSONAL INFORMATION

We share your Personal Information only with trusted partners who help us operate our business, including:

Shopify: Our eCommerce platform. Data is securely stored on servers in Canada and the United States. Shopify Privacy Policy
Payment processors: Including PayPal, Afterpay, Apple Pay, Google Pay, and Shopify Payments. Each processes your payment information under strict privacy standards.
Analytics & marketing services:
- Google Analytics – to understand website traffic and improve usability. Google Privacy Policy
- Meta (Facebook & Instagram) Pixel – to deliver relevant ads and measure ad performance. Meta Privacy Policy
- TikTok Pixel – to track engagement and conversions from advertising. TikTok Privacy Policy

We may also share data when required by Australian law, court order, or regulatory request.

4. BEHAVIOURAL ADVERTISING

We use your information to deliver relevant ads and promotions via Meta, Google, TikTok and other digital platforms.

You can opt out of targeted advertising here:

You can also unsubscribe from our direct marketing emails anytime by clicking “unsubscribe” in the email footer.

5. CROSS-BORDER DATA TRANSFERS

Your personal data may be stored or processed outside of Australia, including in the United States or Canada, where Shopify and other providers host their servers.
We take reasonable steps to ensure overseas providers comply with Australian privacy standards.

6. DATA RETENTION

We keep your Order Information for business, tax, and warranty purposes unless you request deletion.
When deletion is requested, we securely erase your data unless retention is required by law.

7. SECURITY

We take reasonable precautions to protect your personal information from misuse, loss, and unauthorised access.
However, no online system is 100% secure, and we cannot guarantee absolute security.

8. YOUR RIGHTS

Under the Privacy Act 1988 (Cth), you have the right to:

Access your personal information
Request correction or deletion of inaccurate data
Opt out of marketing communications
Complain about how your data is handled

To exercise these rights, contact us using the details below.

If you’re not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC):
www.oaic.gov.au | Phone: 1300 363 992

9. DO NOT TRACK

Our Site does not change its data collection practices when receiving a “Do Not Track” signal from your browser.

10. CHANGES TO THIS POLICY

We may update this Privacy & Cookie Policy from time to time to reflect updates to our practices, operations, or legal obligations.
The latest version will always be available on our website.

11. COOKIE POLICY

Cookies help us provide you with a better browsing and shopping experience.
They allow us to remember your preferences, understand site usage, and deliver relevant ads.

We use the following types of cookies:

Essential cookies: Required for site functionality, like shopping cart and checkout.
Performance cookies: Help us measure and improve website performance.
Functional cookies: Remember preferences and enhance usability.
Advertising cookies: Used by Meta, TikTok, and Google to show relevant ads and track marketing effectiveness.

You can manage or disable cookies in your browser settings.
Please note: disabling cookies may affect your ability to use certain parts of our Site (like checkout).

For more information on cookies and how to manage them, visit www.allaboutcookies.org.

12. CONTACT US

If you have questions, concerns, or complaints about this Privacy & Cookie Policy or how we handle your data, contact us at:

Email: Admin@nolimitsactive.com.au